Leading Digital Transformation in Banking Industry with the Gingko Bank business simulation

How Senior Leaders in Saudi Arabia Navigated Change Through the Ginkgo Bank Simulation

The banking industry is undergoing one of the most profound transformations in its history. Digital platforms, fintech competitors, evolving customer expectations, and regulatory pressure are reshaping how banks operate and create value. For senior leaders, the challenge is no longer whether to transform—but how to lead transformation at speed, and at scale.

In Saudi Arabia, a leading banking institution partnered with AEQLIA to integrate the Ginkgo Bank Simulation into a leadership development initiative for its senior leaders. The objective was to strengthen leaders’ ability to navigate digital transformation while balancing risk, performance, and long-term resilience in a highly regulated environment.

 

The Leadership Reality

Participants in the programme were operating at the intersection of multiple pressures:

  • Accelerating digitalisation of banking services and channels

  • Competition from fintechs and digital-first players

  • Increasing expectations around customer experience and personalisation

  • Complex regulatory and risk considerations

  • The need to modernise legacy systems while maintaining operational stability

While strategic priorities were clear, leaders needed a space to test decisions, explore trade-offs, and reflect on leadership behaviours in a realistic banking context.

 

The Ginkgo Bank Simulation

At the core of the programme was the Ginkgo Bank Simulation, an immersive experience designed to mirror the strategic and operational challenges of a transforming bank.

Participants stepped into the role of a senior leadership team and were required to make decisions across key areas, including:

  • Digital strategy and technology investment

  • Customer experience and channel transformation

  • Risk management, compliance, and governance

  • Talent, culture, and organisational capability

  • Short-term performance versus long-term transformation outcomes

The simulation unfolded over multiple decision cycles, allowing leaders to see the consequences of their choices and adjust their strategy as conditions evolved.

 

What the Experience Revealed

The simulation surfaced insights that traditional classroom learning often cannot.

Senior leaders experienced:

  • The tension between speed of innovation and risk control

  • How leadership alignment (or misalignment) shapes execution

  • The downstream impact of digital decisions on culture and capability

  • The importance of sequencing and prioritisation in large-scale transformation

Because the scenario closely reflected the realities of the Saudi banking environment, the learning felt both credible and immediately applicable.

 

The Impact

The Ginkgo Bank Simulation created strong engagement and meaningful reflection among participants.

Leaders reported:

  • Greater clarity on their role in leading digital transformation

  • Increased confidence in making strategic trade-offs under uncertainty

  • A deeper appreciation of how digital, risk, and culture are interconnected

  • Practical insights they could apply directly within their institutions

The shared experience also helped establish a common language around transformation, supporting more coherent decision-making at the senior level.

 

From Simulation to Strategic Leadership

By using an immersive banking simulation as part of a leadership development initiative, the organisation enabled its senior leaders to experience digital transformation before driving it in reality.

The Ginkgo Bank Simulation helped leaders move beyond abstract strategies and into the practical realities of leading change—supporting more informed, confident, and resilient leadership in a rapidly evolving banking landscape.